On this episode of the Firebelly Social Show, Duncan Alney talks with Andrew E. Johnson, CEO of Goode Foods, about growing a canned food brand. Andrew talks about the genesis of Goode Foods and its products, how he successfully expanded its distribution by 700%, and its marketing strategies.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Kristin Patrick and Andrea Marley Simpson, Co-founders of Loren's Alcohol-Free Beverages, who return to speak about their journey growing an alcohol-free beverage brand. They talk about starting their business and overcoming challenges, their growth and marketing strategies, and the variety of tropical-flavored sparkling teas and kombucha products they offer.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Tia Glave and Jill Stuber, Co-founders of Catalyst, about food safety and quality. They discuss how Catalyst helps food companies build sustainable food safety cultures, how Catalyst leverages social media, and psychological safety in the food and beverage industry.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Joshua Rood, Co-founder and CEO of Dr Hops, to discuss the trend toward creating health-conscious alcoholic beverages. Joshua recounts how Dr Hops came to be, details their journey of developing health-conscious drinks, and explains the challenges they faced building an alcoholic beverage brand with a focus on wellness.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Michael Valenti, CEO of Great Spirits Baking Company, to discuss how to grow a distinctive premium desserts brand. Michael shares how he entered the baked goods industry, what makes Great Spirits unique, and why staying on top of trends in the space is essential.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with David Mesa, President of We Grow CPG, about driving sales with a people-first brand. David shares We Grow CPG's approach to helping brands thrive, the value of authenticity, and advice for entrepreneurs entering the CPG market.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney and Arnelle Mitchell talk with Mariah Hilton Wood, Betsy Frost, Laura Silverman, Andrea Marley Simpson, and Kristin Patrick about the zero-proof beverage category. They talk about their journeys in the nonalcoholic drink space, the increased availability of zero-proof drinks and their impact on the industry and social events, and the emerging trends and innovations expected in the zero-proof space over the next 12 months.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney and Arnelle Mitchell talk with Eric Hoang, Co-founder of YATÉ Yerba Mate, about growing a beverage brand for social occasions. Eric talks about the inspiration for creating an alternative energy drink with unique benefits, how YATÉ differentiates itself in the market, the role of social media, customer feedback, collaborations, and partnerships in its growth, and advice for aspiring entrepreneurs in the beverage industry.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney and Arnelle Mitchell talk with Tina White, Chief Commercial Officer at Brainiac Foods, about fueling your body with brain foods. Tina talks about the common problems with accessing brain foods, how Brainiac Foods was born, the impacts of brain foods on cognitive health, the various products they produce, and the trends in the brain foods space.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney and Arnelle Mitchell talk with Dino Dakuras of Second City Beverage Co. and Durty Gurl Cocktails about building a spirits brand. Dino shares his diverse background, the trends in the alcoholic beverage space, the supply chain and marketing challenges he faces, and why having a well-crafted marketing strategy is vital.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Dr. Josh Anthony, Founder and CEO of Nlumn, and Dr. Mariette Abrahams, Founder and CEO of Qina. They talk about the trends and opportunities in the health and nutrition space, personalized nutrition and consumer attitudes, how to build and scale a brand in this industry, and the value of educating the public about personalized nutrition.
Read MoreOn this episode of the Firebelly Social Show, Dr. Jeremy Weisz of Rise25 interviews Duncan Alney and Arnelle Mitchell of Firebelly Marketing about their podcast year in review. They discuss the lessons they have learned from various interviews with different food and beverage entrepreneurs, the success strategies for these brands, and how to build community and sales for CPG food and beverage brands.
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