ChatGPT (Generative Pre-trained Transformer) is an AI tool that has been increasingly used in marketing. After launching in December 2022, ChatGPT eclipsed one million users within five days of launch. Its main adoption by individuals was for college essays and blogging. Advertisers who use the software are implementing its systems into Google and Meta tools to improve targeting and ROI.
Read MoreAs social media pros, we thought Netflix’s Emily in Paris offered some valuable social media lessons that any brand can use to help their social media presence!
Read MoreIf you have growth goals for your food or beverage brand, you're likely wondering if now is the right time to hire a social media agency. Knowing when it’s time to hire a new social media agency can save your brand thousands of dollars in stunted growth and loss of revenue.
Read MoreYou won’t find a better tool than Sprout Social for making your social media management efforts easier and more effective.
Read MoreWhen is it appropriate to hide, block or ban social media trolls on your channels? Depending on the scenario, the following actions may be needed to deal with them.
Read MoreJust as a Dirty Martini has a few basic components (no matter where it's made), a stimulating conversation has some fundamental qualities.
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