Firebelly Bonfire: The Rise Of TikTok And What It Means For Your Brand

TikTok is the new in-network. It is currently the most downloaded app, boasting more than a billion active monthly users. Since 2019, the platform has exploded, reaching the 10-digit usership marker faster than any other social network preceding it. Therefore, many companies are now asking themselves how they can benefit from this social network and expand their reach to customers.

Read More
How The Latest Marvel Offering Proves The Importance Of Digital Marketing

With Doctor Strange In The Multiverse of Madness conjuring magical box office numbers, it’s safe to say that Marvel knows how to market their films. Fandango reported that the “Sorcerer Supreme” flick sold more tickets in its first 24 hours than any film in 2022. Marvel’s heroic social media strategy proves that — even as an entertainment giant — emphasis must be put on pushing the boundaries and parameters within digital promotion.

Read More
Start Your Engines: The Firebelly Racing Playlist

Start your engines! It’s racing season, and the 106th running of the Indianapolis 500 is just around the corner. This playlist was inspired by the sights, sounds, and speeds associated with the greatest spectacle in racing (or on Earth, depending on who you ask!) I grew up in a racing family, surrounded by people who eat, sleep, breathe, live and die by their love for racing, and these are just some of the songs that I queue up when I am headed to the track. (With a few contributions by my fellow Firebellies!)

Read More
Best Dr. Seuss Quotes That Will Help Your Creative Marketing

His nonsensical books contained more genius than nonsense.

Across his extensive bibliography, Dr. Seuss imbued plenty of life and business advice, all illustrated within the surrealistic pages of his books. In his quirky way, the greatest selling children’s author of all time offered professional wisdoms from a house cat delivering moral values, wearing a fashionably large hat.

Read More
The Best 4 Tips For Creating Pins That Perform

Inspiration can be found in many things. For some, it happens spontaneously, arising at any moment. Whether through exercise or being enamored by another’s work, there are many factors that can get those pesky creative juices flowing. For others, motivational concepts are easier to understand when mapped out, à la vision boards. A digital vision board in its own right, Pinterest is a social platform that many companies are exploring to spark inspiration and ideation.

Read More