As Firebelly Marketing continues to grow, from dull embers to a towering inferno, we’re introducing you to the people that spark our ideas. We are always adding the best and the very brightest, expanding our agency in order to provide unique creative strategies for our clients. Since social media is social in nature, we want to communicate on what exactly makes our people here at Firebelly tick and we’re continuing the series with Daisy Morales!
AI’s changing everything. Okay – that’s an understatement (especially when it comes to AI in the workplace). In times like this, it’s important to hear from the leader: So… we sat down with Firebelly CEO & Founder, Duncan Alney. Here’s his unfiltered take on AI’s role in the modern workplace.
Halloween is a golden opportunity for consumer packaged goods (CPG) food and beverage brands to stand out on social media. We recommend starting your Halloween-themed marketing in September, as the ‘spooky season’ tends to start after Labor Day weekend.
As Firebelly Marketing continues to grow, from dull embers to a towering inferno, we’re introducing you to the people that spark our ideas. We are always adding the best and the very brightest, expanding our agency in order to provide unique creative strategies for our clients. Since social media is social in nature, we want to communicate on what exactly makes our people here at Firebelly tick and we’re continuing the series with Sam Gieseking!
Black Friday is a golden opportunity for consumer packaged goods (CPG) food and beverage brands to find their audience and drive sales. The right marketing strategies allow CPG brands to tap into the frenzy of this shopping holiday to stand out in a crowded marketplace… A marketplace that’s getting more crowded with each passing year.
As Firebelly Marketing continues to grow, from dull embers to a towering inferno, we’re introducing you to the people that spark our ideas. We are always adding the best and the very brightest, expanding our agency in order to provide unique creative strategies for our clients. Since social media is social in nature, we want to communicate on what exactly makes our people here at Firebelly tick and we’re continuing the series with Sam Gieseking!
Major changes in the frozen food market put spotlights on health, organic products. The frozen foods market has evolved dramatically in recent years. Shifting consumer preferences and technological advancements is driving this change. Put simply: shoppers expect the frozen food products they bring home to do more than taste really good.
Election content will soon flood socials in 2024. Food & beverage brands must adapt or see their sales plummet. Instagram, Facebook, TikTok, X (Twitter), YouTube, Snap… even LinkedIn. Every platform is about to be bombarded with politics. And this will affect EVERY brand that relies on social media to generate brand awareness and drive sales.
Millennials and Gen Z Irish are thirsty for non-alcoholic drinks. Known as the land of whisky and pints, Ireland has seen a 30% decline in alcohol consumption over the past 20 years. This stat isn’t exclusive to the island nation, as a global focus on health has triggered a shift in drinking habits.
Will Elon Musk’s Newest Project Survive in an Uber-Competitive Social Media Landscape? Elon Musk bet big on Twitter in 2022, purchasing the world’s most popular micro-content platform for $44 bn. Yes, he tried to back out of the deal… after the company’s stock price skyrocketed and he was forced to pay more than he originally anticipated.
In the fast-evolving landscape of the CPG food and beverage industry, the integration of Artificial Intelligence (AI) has become a hot topic, sparking debates among consumers and professionals alike.
Consumers are obsessed with foods that improve their health and increase their lifespan. Millennial females are starting to become the most sought-after demographic for marketers.
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