We feature leaders of mission-driven food and beverage brands. Come listen to origin stories – and insights about current industry trends, connecting with your audience, building a community, making the world a better place, and of course, #founderlife.
Laura Markewicz Of Lotza On Turning Trends Into Traction
On this episode of the Firebelly Social Show, Duncan Alney talks with Laura Markewicz, Founder and CEO of Lotza, about turning cultural trends into real consumer traction. They dig into why the “middle” drinker is underserved, how Lotza is redefining party soda as a modern celebration staple, and what it takes to build a breakout beverage brand in a crowded category. Laura also discusses repositioning Lotza for scale and what she has learned navigating the transition from agency life to CPG founder.
On this episode of the Firebelly Social Show, Duncan Alney talks with Emily McIntyre, CEO of Swift Coffee Sourcing, about her remarkable journey in the world of coffee. Emily shares her experience rebuilding after major setbacks, the importance of authentic storytelling, and how to build resilient relationships with coffee producers in places like Ethiopia and Peru. She also talks about how small importers can survive and thrive in today’s volatile coffee market.
On this episode of the Firebelly Social Show, Duncan Alney talks with Jason Davis, Founder and Brewer at Reveland Brewing, about the rise of non-alcoholic beers. They dive into the science behind crafting a truly great NA beer and discuss Jason’s journey from R&D brewer to founder. The conversation explores the role of innovation in brewing, Jason’s efforts to push boundaries, and the challenges and excitement of this rapidly growing category.
On this episode of the Firebelly Social Show, Duncan Alney talks with Kat Weaver, CEO and Founder of Power to Pitch, about the complex world of investor psychology. They cover the psychological mistakes founders make when raising capital, why choosing the right investor is more important than the amount of money, and how understanding investor psychology can make or break a business.
On this episode of the Firebelly Social Show, Duncan Alney is joined by Matthew and Jasmine von Teichman, Founders of Purplesful Snacking Popcorn, to discuss the mission behind their brand and the power of combining purpose with taste. The episode covers their journey of starting with a vision before a product, how purple corn became the cornerstone of their popcorn, and the incredible impact of supporting children’s breakfast programs.
On this episode of the Firebelly Social Show, Duncan Alney talks with Mark Samuel, Founder of MARK’S SNACKS, to discuss building a better relationship with food. They explore why clean, minimalist ingredients matter, how balanced snacking actually supports a healthier lifestyle, and what drives Mark’s mission to cut through nutritional fear-mongering. Mark also shares why movement, mindset, and honesty are the real pillars of long-term well-being.
Diana Fryc On Voodoo Brands, Good Design Street Cheese & More
On this episode of the Firebelly Social Show, Duncan Alney talks with Diana Fryc, Chief Growth Officer and Partner at Voodoo Brands, to discuss brand evolution, good design, and consumer connection. They explore the rise of better-for-you products, the role of aesthetics in purchasing decisions, and why alt-channel strategies matter. Diana also shares her excitement for Seattle’s evolving food scene and, of course, her passion for great cheese.
From Kitchen To Community: The Auntie Rana’s Story
On this episode of the Firebelly Social Show, Duncan Alney talks with Syed Khaleque and Amer Khaleque, Co-founders of Auntie Rana’s, to discuss how they transformed homemade recipes into a purpose-driven food brand. They explore the story behind the Naga chili, how their marketing blends authenticity with innovation, and why wildlife conservation is central to their mission. Syed and Amer also share how family values shape their vision for community and connection through food.
Stories Of Innovation and Impact In Food & Beverage
In this special compilation episode of the Firebelly Social Show, Jordan Buckner, Brooks Addington, Matt Oscamou, and Matt McLean share their insights and stories. Tune in to learn how they are shaping the future of food and beverage and inspiring the next wave of industry innovation.
On this episode of the Firebelly Social Show, Duncan Alney talks with Matt McLean, CEO and Founder of Uncle Matt’s Organic, about how family and farming heritage powered the rise of a leading organic beverage brand. They explore Matt’s early export roots, the transformation of Florida’s groves, and how innovation led to teas, lemonades, and functional juices. Matt also talks about becoming the official orange juice of the Orlando Magic.
In this special compilation episode of the Firebelly Social Show, William Spencer, Asma Khan, Rob Garwitz, Will Nitze, and Ray Cole share how they are changing the food and beverage landscape. Tune in to discover how you can make more informed choices in what you eat and drink.
Troy Bolotnick On How It’s Possible To Have Great Branding And Great Liquid
On this episode of the Firebelly Social Show, Duncan Alney sits down with Troy Bolotnick, CEO of Filmland Spirits, to discuss how it’s possible to have great branding without sacrificing authenticity. They explore why bold labels matter in bourbon, how storytelling fuels brand loyalty, and the balance between creativity and compliance. Troy also shares lessons learned from building a spirits brand during COVID-19.
