Social Media Advertising - Firebelly Marketing

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Firebelly Marketing Team · Social Media Advertising

Food Advertising Strategies: 9 Ways CPG Brands Can Drive More Retail Sales

I recently filmed a video about burek while traveling as a digital nomad through Europe. For anyone unfamiliar with burek (which is delicious), it’s a flaky pastry that comes with […]

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Firebelly Team · Social Media Advertising

How Ad Targeting Works In Social Media Advertising

Finding and targeting the right audience channel is one of the most important aspects of a successful ad campaign. Using the right mix of these audience types is really where targeting can make or break your campaign. Let’s break down these features.

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Firebelly Team · Social Media Advertising

TikTok “Earworms”: How The Platform Relies On Sounds For Social Media Advertising

“Earworms” are almost impossible to get out of your head. Psychologists call the phenomenon involuntary musical imagery (or INMI). According to CBS News, us humans “spend up to 40% of our days engaging in spontaneous cognition and are starting to try to understand why our brains spend so much time thinking thoughts unrelated to present task and how such thoughts might be useful.”

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Firebelly Team · Social Media Advertising

3 Reasons Why Agencies Should Never Own A Client’s Ad Account

While the idea of allowing your agency to create and own your ad account may be tempting, one of the biggest mistakes you can make is not owning your assets and ad account.

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Firebelly Team · Social Media Advertising

Facebook Ad Campaigns: Best Practices For Brands

Implement these tips to light a firecracker under your Facebook ad campaigns! Are you ready to see your ads drive the results you want?

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Firebelly Team · Social Media Advertising

Products Banned On Social Media: A List For Every Channel

There are products banned on social media. So while social media ads are often a great tool for many brands, not all products or services can be advertised.

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Firebelly Team · Social Media Advertising

Social Media Ad Metrics & Formulas: A Helpful Cheat Sheet

Here’s a cheat sheet for common social media ad metrics and the formulas used to derive them so you can successfully measure your social media ad efforts.

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