Social Media Marketing - Firebelly Marketing
how to choose a marketing agency partner that actually fits, firebelly marketing
Firebelly Marketing Team · Social Media Marketing

How To Choose A Marketing Agency Partner That Actually Fits

Wondering how to choose a marketing agency that truly understands your brand?Choosing the right marketing agency can make or break your food and beverage brand’s growth, especially in a crowded, […]

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how to choose the right social media agency for food and beverage brands, firebelly marketing
Firebelly Marketing Team · Social Media Marketing

How to Choose the Right Social Media Agency for Food and Beverage Brands

Choosing the right social media agency can make or break a food and beverage brand’s growth. For many small and midsize brands, social media is the bridge between product and […]

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unlocking retail velocity for food and beverage brands, firebelly marketing
Firebelly Marketing Team · Social Media Marketing

Unlocking Retail Velocity for Food and Beverage Brands

What Is Retail Velocity and Why Does It Matter? In the crowded world of food and beverage, landing on the shelf is only half the battle.  The real test comes […]

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walmart.com advertising lessons from millie’s sipping broth, firebelly marketing
Firebelly Marketing Team · Social Media Marketing

Walmart.com Advertising Lessons from Millie’s Sipping Broth

As CPG food and beverage brands look for new ways to win visibility and sales online, Walmart.com has become a powerful channel. But success on Walmart isn’t about simply listing […]

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“why do we do what we do?” how firebelly became a food and beverage social media marketing agency, firebelly marketing
Firebelly Marketing Team · Social Media Marketing

“Why Do We Do What We Do?” How Firebelly Became a Food and Beverage Social Media Marketing Agency

Becoming a food and beverage marketing agency didn’t happen by accident. It wasn’t born in a strategy deck. It wasn’t a pivot born of panic. It was a series of […]

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authenticity over algorithms: why ugc is fueling the future of food & beverage social, firebelly marketing
Firebelly Marketing Team · Social Media Marketing

Authenticity Over Algorithms: Why UGC Is Fueling the Future of Food & Beverage Social

An Interview with Sam Gieseking, UGC Specialist at Firebelly In a social media landscape flooded with polished campaigns and paid endorsements, user-generated content (UGC) has emerged as one of the […]

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micro-moments: how cpg brands can win the grocery scroll, firebelly marketing
Firebelly Marketing Team · Social Media Marketing

Micro-Moments: How CPG Brands Can Win the Grocery Scroll

Stop guessing when your customers want your product. Start showing up the moment they do. Yes… It’s possible.  Whether they’re comparing granola bars in-store or adding oat milk to their […]

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snacktok is way more than a hashtag. it’s a blueprint. in this blog, we break down: why snacktok works so well, what cpg brands can do to participate, content formats that stand out, how to create relevance without trying too hard.
Firebelly Marketing Team · Social Media Marketing

What CPG Brands Can Learn from SnackTok

SnackTok is WAY more than a hashtag. It’s a blueprint. In this blog, we break down: why SnackTok works so well, what CPG brands can do to participate, content formats that stand out, how to create relevance without trying too hard.

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winning tiktok strategies for cpg food and beverage brands, firebelly marketing
Firebelly Marketing Team · Social Media Marketing

Winning tiktok Strategies For CPG Food and Beverage brands

With over 1 billion monthly users—and a For You Page that turns unknown snacks into sellout sensations overnight—TikTok has become the discovery engine for modern consumers. Especially in the food and beverage world. In this blog, we break down: What makes TikTok different for CPG brands, Creative formats that actually work, Why storytelling beats hard selling, How to build brand lift across organic and paid.

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the cpg social media visual guide: food photography standards by platform in 2025, firebelly marketing
Firebelly Marketing Team · Social Media Marketing

The CPG Social Media Visual Guide: Food Photography Standards By Platform in 2025

Discover the latest food photography standards across social media platforms in 2025, helping CPG brands optimize their visual content strategy to increase engagement, drive conversions, and build authentic connections with today’s visually-driven consumers.

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ethical marketing in food & beverage: why positive change can be profitable, firebelly marketing
Firebelly Marketing Team · Social Media Marketing

Ethical Marketing in Food & Beverage: Why Positive Change Can Be Profitable

Doing the right thing is officially good for business. The food and beverage industry’s marketing influence has shaped consumer eating and purchasing habits for generations. Today, as consumers embrace health-conscious and environmentally-friendly lifestyles, brands face an unprecedented opportunity to align profitability with purpose. 

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meta removes fact checkers: what food & beverage brands need to know, firebelly marketing
Firebelly Team · Social Media Marketing

Meta Removes Fact Checkers: What Food & Beverage Brands Need to Know

Meta – the parent company of Facebook and Instagram – has made significant changes to its fact-checking program. The implications will rock the social media landscape. Some critics believe the move could have disastrous social consequences. Others think it’s long overdue, claiming that it’s unreasonable to expect social media platforms to serve as arbiters of truth and fiction. 

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