Hosted by Duncan Alney
We feature leaders of mission-driven food and beverage brands. Come listen to origin stories - and insights about current industry trends, connecting with your audience, building a community, making the world a better place, and of course, #founderlife.
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On this episode of the Firebelly Social Show, Duncan Alney talks with Rob Perez, the Founder of DV8 Kitchen, about heading a successful business, second chance employment, and giving back to people. Plus, Rob discusses why that’s so important to society. Tune in to learn how DV8 does it, the positive effect on the employees and the community, and how to build an organization with second chance employees.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney and Jeremy King talk with Blake Jones, the Co-founder and President of West Fork Whiskey Co., to talk about making unique Indiana whiskey. Blake shares the history of the company, the challenges they have faced growing the business, and talks about their expansion plans. Stay tuned.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Dr. Jeremy Weisz, the Co-founder of Rise25, about some of the great interviews he has done on the Firebelly Social Show. Duncan shares some of the stories he heard from talking with his guests, the lessons he learned from them, and the great companies founded by innovative and creative leaders. Stay tuned.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Jim Hammerel, the Founder and CEO of Xtropy Web Marketing, about why Google ads still matter in the e-commerce space. They talk about the benefits of high-performing landing pages, how beverage brands can make good use of Google, and the features of a great Google ad campaign. Stay tuned.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Dr. Jeremy Weisz, the Co-founder of Rise25 Media, about strategies for optimizing social media channels. Duncan explains how his company helps clients improve their online presence, talks about underutilized social media channels, and shares details about some of the clients he has been working with. Stay tuned.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Jessica Hershfield, the Founder and CEO of Just Enough Wines, about the value of innovation when building a disruptive brand. Jessica also talks about the importance of having well-defined core values, discusses the benefits of having a supportive community of fellow entrepreneurs, shares tips to manage burnout, and explains how social media marketing helps build brand transparency. Stay tuned.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Marty McDonald, the Co-founder and CEO of Bad Rhino Inc., about the evolution of social media and how that has influenced digital marketing over the years. They talk about blending content from different social media platforms, the benefits of storytelling with your marketing, and how to regulate content sharing on the internet. Stay tuned.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Christina Appleton, Founder of Appleton Consulting and VP of Marketing at Karma Nuts, about founder life and building a food brand. Christina shares her experience being a female founder, talks about her inspiration to create power veggie bites, and explains how Better Box helps support small businesses.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Sid Sheth, the Founder and CEO of Trillium Beverages, about successfully growing a beverage brand into a global enterprise. Sid explains how surrogate marketing works in India in the alcoholic beverages industry and how social media and digital marketing help smaller brands promote their products.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Aimy Steadman, the Co-founder and COO at Future/Proof about building a value-based business and giving back to the community. They discuss social media marketing in a competitive industry, creating change in the world, and the value of having unique packaging.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Diana Fryc, Chief Sales and Marketing Officer at Retail Voodoo, about the crucial things in brand development. They discuss the elements necessary for building a unique brand, transferring that authenticity to your social media marketing, branding missteps to avoid, and more.
Read MoreOn this episode of the Firebelly Social Show, Duncan Alney talks with Brandon Hall, Co-founder and Chief Branding Officer at ONEHOPE Wine, about social impact by design. They discuss what makes a mission-driven brand marketing effective, the elements of a great brand story, the pivotal role of social media to drive social impact, and what cause-driven brands should be doing with their marketing today.
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